Marketing Your Home Base Business
Life Transition Coach Diane Dennis joined us to talk about the importance of building your home based business through marketing!
Spread a wide net a. Network with others— b. B2B, LeTip, c. Join associations. Bring your unique gifts, talents, hobbies into your business a. If you like to golf, sponsor a tournament b. If you have a favorite cause, have a fundraiser.Develop your own Brand and Messaging a. Ask yourself this question: What makes you stand out, better, more efficient. b. Add elements of excellence to your service or products. Learn and use social networking, web 2.0 a. E-newletters (cost effective) b. Blogging (effective blogging drives traffic to your site) c. Use free networking sites like Facebook, My Space, Twitter, Plaxo. Learn how to market through multi media channels a. Write an excellent press release b. Learn how to pitch to publishers, editors, program directors.
For information on a free seminar presented by Diane on this topic please click here.