Fed up with customer service? Air your frustration on Twitter

WASHINGTON – When customer service fails to hear their call, some consumers are turning their complaints to Twitter.

The social networking site can also be a place where consumers can tweet their complaints and many major companies are paying attention.

John Breyault of the National Consumer League said using Twitter amounts to shouting your complaint through a megaphone.

“So if I post on my [Twitter] account that I had a bad experience with Comcast, and I get a message back from Comcast, the person who is likely to write you back is better positioned to fix my problem faster than somebody at the general customer service line,” he said.

He said the last thing companies want is for one customer’s bad experience to influence others.

“It changes the dynamic instead of me at the whim of the company, they are now having to respond to my now more powerful voice,” said Breyault.

But those who complain on Twitter should also be wary of the responses they receive, since some could be coming from scammers.